![Biggest football boot deals ever, from Puma's record-breaking agreement with Neymar to Ronaldo's contract with Nike | The US Sun Biggest football boot deals ever, from Puma's record-breaking agreement with Neymar to Ronaldo's contract with Nike | The US Sun](https://www.thesun.co.uk/wp-content/uploads/2020/09/LB-COMP-TOP-BOOT-DEALS2.jpg)
Biggest football boot deals ever, from Puma's record-breaking agreement with Neymar to Ronaldo's contract with Nike | The US Sun
![Amazon.com: Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sports: 9780061246586: Smit, Barbara: Books Amazon.com: Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sports: 9780061246586: Smit, Barbara: Books](https://images-na.ssl-images-amazon.com/images/W/MEDIAX_792452-T2/images/I/61Da3bqaW-L._AC_UL210_SR210,210_.jpg)
Amazon.com: Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sports: 9780061246586: Smit, Barbara: Books
![Joe Pompliano on X: "9) While the structure of the deal technically circumvented the "Pelé Pact," Adolf Dassler & Adidas were pissed. Pelé became one of the greatest footballers in history, and Joe Pompliano on X: "9) While the structure of the deal technically circumvented the "Pelé Pact," Adolf Dassler & Adidas were pissed. Pelé became one of the greatest footballers in history, and](https://pbs.twimg.com/media/FlMFrNIWYAIcgib.jpg)
Joe Pompliano on X: "9) While the structure of the deal technically circumvented the "Pelé Pact," Adolf Dassler & Adidas were pissed. Pelé became one of the greatest footballers in history, and
![How a family feud created Adidas and Puma and divided a town for generations | News | Warwick Business School How a family feud created Adidas and Puma and divided a town for generations | News | Warwick Business School](https://www.wbs.ac.uk/sites/wbs2020/cache/file/A60CD0C4-EF66-073F-0DDA3BC3ACD419EC.jpg)